{"id":214,"date":"2018-10-31T14:31:43","date_gmt":"2018-10-31T17:31:43","guid":{"rendered":"https:\/\/www.rotascomunicacao.com.br\/?page_id=214"},"modified":"2025-03-27T13:39:26","modified_gmt":"2025-03-27T16:39:26","slug":"assessoria-de-imprensa","status":"publish","type":"page","link":"https:\/\/www.rotascomunicacao.com.br\/en\/solucoes-corporativas\/assessoria-de-imprensa\/","title":{"rendered":"Press office"},"content":{"rendered":"

In 2024, Rotas Communication generated over 12,000 media results for its clients,\u00a0 and 9 billion in audience reached. <\/strong><\/strong>With nearly 30 years of experience in corporate communications, Rotas Communication is a reference in press relations services by offering a personalized approach to each client with exclusive strategies for generating excellent results in digital and print media.<\/p>\n

Rotas Communication offers press office plans designed to serve companies of various sizes, as well as actions for events, launches, and support for international communication agencies. It has a wide and updated mailing list of journalists in Brazil and abroad, in addition to investing in high-tech services. Therefore, depending on the strategy implemented and due to advanced communication expertise, it guarantees efficient and high-impact publicity.<\/p>\n

Press office is a necessary and impactful instrument in the results and life of a company. With technology and new ways of doing and developing business, the dissemination of effective and quality content for various media differentiates brands and organizations. In addition, press office maintains effective communication with the market and target audience, strengthening values and differentials.<\/p>\n

Contact us. Speak with our specialized team.<\/strong><\/a><\/p>\n

In today\u2019s business world, effective communication is more than a necessity. Whether you are a startup seeking to propagate innovations or an established multinational, press relations is an essential activity for your company\u2019s marketing. Rotas Communication\u2019s services can transform or reinforce brand perceptions and catapult results through comprehensive and effective strategic actions.<\/p>\n

Press office: The Pillar of Corporate Communication<\/strong><\/p>\n

What is Press Office?<\/strong>
\nIt is a service that aims to manage, propagate, strengthen and\/or improve a company\u2019s image to the public through the media. This involves building technical and trust-based relationships with key journalists, developing press materials based on technical experience focused on journalistic content, creating actions involving the media and influencers, crisis management, as well as monitoring and metrics that evaluate results for constant evolution. For companies of all sizes, with market differentials and relevant topics to be propagated, a well-structured press office can be the key to building or expanding credibility and trust in the market.<\/p>\n","protected":false},"excerpt":{"rendered":"

In 2024, Rotas Communication generated over 12,000 media results for its clients,\u00a0 and 9 billion in audience reached. With nearly 30 years of experience in corporate communications, Rotas Communication is a reference in press relations services by offering a personalized approach to each client with exclusive strategies for generating excellent results in digital and print …<\/p>\n","protected":false},"author":1,"featured_media":8082,"parent":211,"menu_order":33,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"cybocfi_hide_featured_image":"","_locale":"en_US","_original_post":"23","footnotes":""},"class_list":["post-214","page","type-page","status-publish","has-post-thumbnail","hentry","en-US"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t